Models/press release/2026-09-18

Insomniac Games denies using generative AI for Marvel's Wolverine assets after viral image

A screenshot from the upcoming Marvel's Wolverine game, featuring a distorted bathroom sign, went viral online, leading to widespread speculation that generative AI had been used in its creation. Insomniac Games, the developer, officially denied these claims. The company stated that no AI-generated assets were used in the game's development. Insomniac attributed the unusual appearance of the sign to a "UV map bug" rather than AI. This information comes directly from Insomniac's community director.

9 articles from 8 outlets covered this story. Their coverage differs on 1 point. The underlying claim is sourced from a press release.

What do all outlets agree on?

8 outlets covered “Insomniac Games denies using generative AI for Marvel's Wolverine assets after viral image”. All of them report the following:

  • A suspicious image from Marvel's Wolverine went viral online
  • The image showed a weird-looking bathroom sign
  • Speculation arose that generative AI was used for the asset
  • Insomniac Games denied using generative AI
  • Insomniac attributed the sign's appearance to a "UV map bug"
  • The denial came from Insomniac's community director

Did outlets disagree about this?

Yes. Coverage of “Insomniac Games denies using generative AI for Marvel's Wolverine assets after viral image” differs on 1 point. Each account below is how a different outlet described the same event:

The framing of the controversy, with some outlets emphasizing ethical concerns around AI in game development while others focus on the pragmatic denial and technical explanation.

IGN, SSBCrack (ethics), khelnow.com, Notebookcheck vs. Insider Gaming, SSBCrack (pragmatic), Eurogamer.net, GamesHub, Yahoo Tech

Which outlets covered this?

All 9 articles found on this story, grouped by the stance of the piece. Every link goes to the original publisher.

What related stories are there?

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